SEO report of downtownwinstonsalem.org

Redirected to www.downtownws.com/

The Downtown Winston-Salem Partnership - Winston-Salem, NC

www.downtownws.com/

The Downtown Winston-Salem Partnership is an active member and advocacy organization leading the efforts to revitalize and strengthen the core of the city ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.downtownws.com/

Character length : 19

Title
The Downtown Winston-Salem Partnership - Winston-Salem, NC
Description
The Downtown Winston-Salem Partnership is an active member and advocacy organization leading the efforts to revitalize and strengthen the core of the city through business recruitment and support, economic development, marketing, and special events.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: The Downtown Winston-Salem Partnership - Winston-Salem, NC
description: The Downtown Winston-Salem Partnership is an active member and advocacy organization leading the efforts to revitalize and strengthen the core of the city through business recruitment and support, economic development, marketing, and special events.
url: http://www.downtownws.com/
site_name: The Downtown Winston-Salem Partnership

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://downtownws.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
The Downtown Winston-Salem Partnership - Winston-Salem, NC

Character length : 58

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1116000
Heading structure in the source code
  • <H1> 
  • <H2> Salute NC Wine Celebration
  • <H2> Find it here
  • <H2> Downtown Dining
  • <H2> First Friday Gallery Hop
  • <H2> Winston-Salem Dash
  • <H2> About DWSP
  • <H2> Member Spotlight
  • <H2> Invest in Downtown
  • <H2> Downtown Plan
  • <H2> Newsletter
  • <H2> Clean Team
  • <H3> Salute NC Wine Celebration
  • <H3> Downtown Winston-Salem Podcast
  • <H3> Parking Map
  • <H3> 2015-2016 Annual Report
  • <H3> Downtown Winston-Salem Business Improvement 2015-2016 Annual Report
  • <H3> Business 40 Redesign & Improvement
Word cloud
  • downtown23
  • read16
  • winston-salem11
  • team8
  • report7
  • annual7
  • plan6
  • wine6
  • clean6
  • business6
  • salute5
  • #dtws5
  • parking5
  • celebration5
  • twitter5
  • member4
  • #findithere4
  • all4
  • pic4
  • join4
  • info3
  • places3
  • friday3
  • improvement3
  • facebook3
  • bb&t3
  • ballpark3
  • click3
  • hop2
  • gallery2
  • it’s2
  • restaurants2
  • away2
  • art2
  • live2
  • map2
  • information2
  • communications2
  • newsletter2
  • invest2
  • service2
  • areas2
  • days2
  • removing2
  • provide2
  • small2
  • spotlight2
  • phone2
  • tickets2
  • just2
  • download2
  • artist2
  • dash2
  • listen2
  • dwsp2
  • beautiful2
  • proud2
  • podcast2
  • bid2
  • first2
Keyword matrix
wordtitledescriptionsheading
downtown
read
winston-salem
team
report
annual
Two Word cloud
  • read more8
  • annual report5
  • downtown winston-salem4
  • bb&t ballpark3
  • #dtws #findithere3
  • clean team3
Three Word cloud
  • click read more2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
4.60
Flesch Reading Ease
71.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.50
Dale–Chall Readability
7.10
SMOG Index
8.00
Spache Readibility
5.00
Number of letters
5717
Number of words
1153
Number of sentences
221
Average words per sentences
5
Number of syllables
1772
Syllables in words
1734
Average syllables in words
1.54
Number of words in first three syllables
149
Percentage of word / syllables
12.92
Words not in Dale-Chall easy-word list
503
Words not in Spache easy-word list
269

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
129
Number of source domains
28
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://ajax.googleapis.com/ajax/libs/jquery/2.0.3/jquery.min.js
  • http://www.downtownws.com/.. /ga-scroll-events.js
  • http://www.downtownws.com/.. /frontend.min.js
  • http://www.downtownws.com/.. /cc-widget.js
  • http://www.downtownws.com/.. /mediaelement-and-player.min.js
  • http://www.downtownws.com/.. /mediaelement-migrate.min.js
  • http://www.downtownws.com/.. /modernizr.js
  • http://www.downtownws.com/.. /masonry.3.2.2.min.js
  • http://www.downtownws.com/.. /imagesLoaded.3.1.8.min.js
List of render blocking css files
  • http://www.downtownws.com/.. /foundation-icons.css
  • http://www.downtownws.com/.. /style.css
  • http://www.downtownws.com/wp-includes/css/dashicons.min.css
  • http://www.downtownws.com/.. /mediaelementplayer-legacy.min.css
  • http://www.downtownws.com/.. /wp-mediaelement.min.css
  • http://www.downtownws.com/.. /wpv-pagination.css
  • http://www.downtownws.com/.. /app.css
  • http://www.downtownws.com/.. /foundation-icons.css
  • http://www.downtownws.com/.. /slick.css
  • http://www.downtownws.com/wp-content/themes/johnny5/css/project.css
  • http://www.downtownws.com/wp-content/plugins/jetpack/css/jetpack.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.downtownws.com/wp-content/plugins/wp-google-analytics-events/js/ga-scroll-events.js
  • http://www.downtownws.com/wp-content/plugins/constant-contact-api/lib/form-designer/js/cc-widget.js
  • http://www.downtownws.com/wp-content/themes/johnny5/foundation/bower_components/modernizr/modernizr.js
  • http://www.downtownws.com/wp-content/themes/johnny5/library/js/masonry.3.2.2.min.js
  • http://www.downtownws.com/wp-content/themes/johnny5/library/js/imagesLoaded.3.1.8.min.js
  • http://www.downtownws.com/wp-content/plugins/constant-contact-api/lib/form-designer/js/jquery.placeholder.min.js
  • http://www.downtownws.com/wp-includes/js/jquery/ui/core.min.js
  • http://www.downtownws.com/wp-includes/js/jquery/ui/datepicker.min.js
  • http://www.downtownws.com/wp-includes/js/mediaelement/mediaelement-and-player.min.js
  • http://www.downtownws.com/wp-includes/js/mediaelement/wp-mediaelement.min.js
  • http://www.downtownws.com/wp-includes/js/underscore.min.js
  • http://www.downtownws.com/wp-includes/js/wp-util.min.js
  • http://www.downtownws.com/wp-includes/js/backbone.min.js
  • http://www.downtownws.com/wp-includes/js/mediaelement/wp-playlist.min.js
  • http://www.downtownws.com/wp-content/plugins/wp-views/embedded/res/js/wpv-pagination-embedded.js
  • http://www.downtownws.com/wp-content/plugins/wp-spamshield/js/jscripts-ftr2-min.js
  • http://www.downtownws.com/wp-content/themes/johnny5/foundation/bower_components/foundation/js/foundation.min.js
  • http://www.downtownws.com/wp-content/themes/johnny5/library/js/scripts.js
  • http://www.downtownws.com/wp-content/themes/johnny5/library/js/slick-carousel/slick/slick.min.js
  • http://www.downtownws.com/wp-includes/js/wp-embed.min.js
  • http://www.downtownws.com/wp-content/plugins/rotatingtweets/js/jquery.cycle.all.min.js
  • http://www.downtownws.com/wp-content/plugins/rotatingtweets/js/rotating_tweet.js
File size of all javascript files combined
2.42MB
Javascript minifying
You can save 92.9KB (43% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.downtownws.com/wp-content/plugins/easy-foundation-shortcodes/styles/foundation-icons.css
  • http://www.downtownws.com/wp-content/plugins/rotatingtweets/css/style.css
  • http://www.downtownws.com/wp-includes/js/mediaelement/mediaelementplayer.min.css
  • http://www.downtownws.com/wp-includes/js/mediaelement/wp-mediaelement.min.css
  • http://www.downtownws.com/wp-content/plugins/wp-views/embedded/res/css/wpv-pagination.css
  • http://www.downtownws.com/wp-content/themes/johnny5/foundation/stylesheets/app.css
  • http://www.downtownws.com/wp-content/themes/johnny5/library/foundation-icons/foundation-icons.css
  • http://www.downtownws.com/wp-content/themes/johnny5/library/js/slick-carousel/slick/slick.css
  • http://www.downtownws.com/wp-content/themes/johnny5/css/project.css
  • http://www.downtownws.com/wp-content/plugins/jetpack/css/jetpack.css
File size of all css files combined
683.67KB
CSS minifying
You can save 37.3KB (18% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
107.33KB
Gzip compression
Error! By using Gzip you can save 129.9KB (87% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
86
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://a.adroll.com/j/roundtrip.js5 minutes
https://s.adroll.com/.. /WEOHTSDNDZCOTHRBROJRPE.js5 minutes
https://use.typekit.net/hus8ggi.js10 minutes
https://static.doubleclick.net/instream/ad_status.js15 minutes
http://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /1656163778017822?v=2.8.25&r=stable20 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
2.22MB
Image optimisation
You can save 1.1MB (55% compression) by optimising the images below:

 Links

We found a total of 86 different links.
Internal links: 55
External links: 31

External links:

Internal links:

 Website security

IP
52.22.45.96
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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